PSM Structures, brand wordmark in white on a red and black backdrop

PSM Structures

A brand built from scratch for a precast structural engineering firm, then kept running across web, social and search.

Brand Identity Website Design Social Media & SEO
PSM Structures, glossy red dimensional logo on a white wall
PSM Structures business cards for Parv Modh, Principal Precast Designer
PSM Structures branded document sleeve in rust brown
PSM Structures colour palette: rust brown, light grey and near-black

The palette starts with brown, not boardroom brown, but the brown of a freshly poured foundation.

PSM Structures stationery set: letterhead, folder and lanyard
PSM Structures brochures, notebook and branded badge

“It was a great experience working with Line and Dot Studio. They helped me build my brand from scratch, and at least 5 of our web pages now appear in Google AI Overviews. It makes us really happy to see us grow from scratch. They have helped with print collaterals, logo, website, and anything we ask for, shipped quickly. We can trust them.”

Parv Modh Founder, PSM Structures | Ahmedabad
PSM Structures social media posts across phone and tablet mockups

A repeatable social system gives PSM a consistent voice in the feed, with an SEO foundation built to help the firm get found.

PSM Structures website homepage shown on a desktop monitor
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